1. Introduction
Welcome to Adaayein (hereinafter referred to as “Company,” “we,” “our” or “us”). We value the trust you place in us, particularly as a brand committed to celebrating the spirit, confidence, and individuality of women through timeless tradition and heritage through generations. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website www.adaayein.in (the “Website”).
By using our website, you agree to the terms and conditions of this Privacy Policy and consent to our use, collection, and disclosure of your personal information in accordance with this policy.
2. Scope and Applicability
This Privacy Policy applies to all users of the Website and governs the collection, use, storage, processing, and disclosure of personal information provided by you. It does not apply to third-party websites or links which may appear on our website. We are not responsible for the privacy practices of such third-party websites and recommend you review their respective privacy policies independently.
3. Information We Collect
We may collect the following personal information from users:
- Personal Information: Such as your name, contact number, email address, date of birth, residential address, gender, and other personal details provided at the time of registration, order placement, or enquiry.
- Automatic Information: We may automatically track certain information about your interaction with our Website, including IP address, browser type, operating system, referring URLs, and browsing behaviour, to improve our services.
- Cookies: We use cookies and similar technologies to enhance user experience, remember user preferences, and analyse site traffic. You may disable cookies in your browser settings, though some Website functionalities may be affected.
4. Purpose of Collection
We collect your personal information for the following purposes:
- To process orders and provide requested services
- To customise and enhance your shopping experience
- To analyse user behaviour and improve the functionality of the Website
- To communicate promotional offers, new product launches, and other marketing communications tailored to your preferences
- To comply with legal obligations and prevent fraudulent activity
5. Consent
By accessing or using our services, you expressly consent to the collection, use, and disclosure of your personal information under this Privacy Policy. For sensitive personal data, express consent is obtained before use as required under Indian law.
6. Information Sharing and Disclosure
We do not sell or rent your personal information to third parties. However, we may disclose your information to:
- Affiliates and Service Providers: We may share information with our trusted affiliates, logistics partners, and third-party service providers who assist us in operating the Website and delivering our services. Such entities are permitted to access and use the information solely for providing the required services.
- Regulatory Authorities: We may disclose your personal information to law enforcement agencies, government authorities, or regulatory bodies in compliance with applicable laws or upon receipt of a lawful request.
- Fraud Prevention and Legal Compliance: We may share information to protect the rights, property, or safety of Our Company, its users, or the public. This may include exchanging information with other companies or organisations for fraud protection and credit risk reduction.
- Corporate Transactions: In the event of a merger, acquisition, or restructuring, we may transfer your personal information to the relevant third party.
7. Security
We adopt appropriate security measures, both technical and organisational, to protect your personal information from unauthorised access, misuse, disclosure, or alteration. However, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security due to the inherent risks of data transmission over the Internet.
8. Cookies and Tracking Technologies
We use cookies and similar technologies to enhance your shopping experience. Cookies help us analyse traffic and usage patterns, especially to provide curated experiences to our women users. You can manage or delete cookies through your browser settings.
9. User Conduct
You agree to use the Website lawfully and not engage in any activity that:
- Harms or harasses other users
- Uploads or transmits malicious software
- Infringes intellectual property
- Violates applicable laws
10. User Rights
As a user, you have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate or incomplete data
- Request deletion of your personal information (subject to legal and operational retention requirements)
- Opt-out of receiving marketing communications by contacting us or following the unsubscribe link in our emails
You may write to us at adaayein.in@gmail.com to exercise any of these rights.
11. Retention of Information
We retain your personal data only as long as necessary for fulfilling our services and legal obligations, particularly in ensuring safe and respectful fashion experiences for women.
12. Children's Privacy
Our Company does not knowingly collect personal information from individuals under the age of 18 without parental consent. If we discover that we have collected personal information from a child, we will promptly delete such information.
13. Links to Other Sites
Our website may contain links to third-party websites. We are not responsible for their privacy practices and encourage you to read their privacy policies.
14. Limitation of Liability
While we endeavour to protect your personal information, we shall not be held liable for any unauthorised access, misuse, or disclosure arising from circumstances beyond our reasonable control, including but not limited to cyber-attacks, hacking, and interception of transmissions.
15. Changes to the Privacy Policy
We reserve the right to amend this Privacy Policy at any time. The revised policy will be posted on this page with an updated “Effective Date.” Continued use of the Website post-modification shall constitute your acceptance of the revised policy.
16. Grievance Redressal
In accordance with the Information Technology Act, 2000 and rules made thereunder, the name and contact details of the Grievance Officer are as follows:
Grievance Officer
__________________________________
Email: adaayein.in@gmail.com
Phone: +01242321144
Timings: Monday to Saturday, 10 AM to 6 PM
17. Governing Law and Jurisdiction
This Privacy Policy shall be governed by the laws of India, and any disputes arising out of this Policy shall be subject to the exclusive jurisdiction of the courts in New Delhi.